There are many benefits to fund-raising campaigns. One important benefit of a campaign is the clarity it can bring to the articulation of institutional goals and priorities. Through using creativity and actively reaching out and soliciting the help of the entire campus during campaign drives there is a great potential for community spirit and energy to be created and expanded.

At all times during the planning and implementation of the fund-raising campaign, the development officer(s) keeps in close touch with the project shepherd and project manager, and continues to work carefully with institutional leaders to coordinate fund-raising for the specific project.